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Appssavvy Aims To Link Advertisers, Developers

ADOTAS – appssavvy hopes to close the loophole between application developers and interactive advertisers with a new tool that it unveiled today at the SWAT Summit in San Francisco. It’s designed to...

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NBC, appssavvy Form Social Media Partnership

ADOTAS – NBC Universal and social media app specialists appssavvy have announced a partnership in which appsavvy becomes the exclusive advertising sales team for the NBC News iCue social media...

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The Many Sides of the Native Advertising Coin

ADOTAS — One thing is clear – and very exciting – and that is there is significant momentum around the category of “native advertising.” Before you second-guess the term, take a moment and ask yourself...

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